Daniel F. Le Ray is an award-winning content marketer, writer and editor based in Washington state. He has served as editor of several publications, from college alumni magazines to Europe's largest communications journal, worked with freelance clients ranging from startup app developers to food services providers and healthcare consultancies, and been an in-house marketer for international online marketplaces.
Feature: The psychology of disgust

Feature: The psychology of disgust

Does Professor Thomas Armstrong’s research into the psychology of disgust hold the key to more effective treatments for anxiety disorders?

Two contrasting images appear on a computer screen in Assistant Professor of Psychology Thomas Armstrong’s lab. After several seconds, they disappear, to be replaced by a new pair. Participants in this experiment see one “disgusting” object—a rotting apple, a blood-spattered sink—and one “neutral” counterpart—a wall clock or a coat hook. A small device attached to the computer tracks their eye movements, allowing Armstrong to determine what people do when they see something disgusting—look at it, or avert their gaze.

Photo: Matt Z. Banderas

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